The Montbrison store

Une boutique indépendante à Montbrison dédiée aux créateurs locaux, aux pièces uniques et au savoir-faire artisanal.

A place dedicated to local creators

Boutik42 is an artisanal shop in the heart of Montbrison,
but above all, it's a place where you can take your time. Time to choose, to
discover, and to discuss different crafts.

Here, every object has a story. Pottery, jewelry, textiles, natural cosmetics,
wooden creations... Everything is designed and handmade by
artisans from the Loire region, selected for the authenticity of their approach
as much as for the quality of their work.

Whether you're looking for an original gift, a unique piece, or simply a pleasant stroll through
the city center of Montbrison, our team will welcome you with a
smile, without fuss, without pressure.

A unique model serving artisans


At Boutik42, the choice is clear from the outset: the artisan comes
first. No commission taken on sales, no intermediary
profiting between the creator and you. Just a space where
craftsmanship has value and where that value goes to whom it deserves.

Each creator sets their own prices. Each item sold goes
entirely to them. It's rare, and we're proud of it.

Boutik42 is an associative shop, supported by a team committed
to a simple project: to sustain local craftsmanship in the Loire region,
durably and honestly.

At the heart of expertise

Boutik42 brings together more than 50 creators located in Montbrison and
throughout the Loire region: ceramists, jewelers, weavers, soap makers,
cabinetmakers, illustrators... Skilled, passionate people who
hand-craft what others buy in series.

What unites them? A common demand: that each piece tells a
story. Their territory, their technique, their sensibility. Through
their creations, the entire dynamism of the Loire basin is
expressed, from Roanne to Saint-Étienne, from Andrézieux-Bouthéon to Bessat.